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LIGANOVA: SAP
Business ByDesign for future-proof processes

LIGANOVA is one of the leading agencies in the field of brand and retail marketing. To keep up with the times, LIGANOVA wanted to take a closer look at its own digital infrastructure and update its ERP system in particular

Schrift LIGANOVA The BrandRetail Company. Firmenlogo von LIGANOVA.
Viele Reklamen auf dem Time Square. Bild wird für die Erfolgsgeschichte von LIGANOVA verwendet. LIGANOVA gehört zu den führenden Agenturen im Bereich Brand und Retail Marketing.
Pop-Up Galerie. Bild wird für die Erfolgsgeschichte von LIGANOVA verwendet. LIGANOVA gehört zu den führenden Agenturen im Bereich Brand und Retail Marketing.
Ladentür auf der steht "yes, we are open". Bild wird für die Erfolgsgeschichte von LIGANOVA verwendet. LIGANOVA gehört zu den führenden Agenturen im Bereich Brand und Retail Marketing.

Lots of dynamism in the agency world?
Off to the cloud!

LIGANOVA, the leading agency in the brand and retail marketing sector, has its headquarters in Stuttgart. With more than 400 employees spread across four locations around the world, the company, which was founded in 1995, has established itself as a partner for major brands and global players. LIGANOVA offers its customers comprehensive solutions from the idea to the implementation in order to position them successfully in the dynamic retail market. The agency continuously focuses on sustainability and innovation. This approach enables LIGANOVA not only to live the spirit of the times, but also to play an active role in shaping it and helping its customers to create modern and sustainable brand identities.

In order for the IT landscape to keep pace with the dynamics and development of the agency, a standardized SAP product was needed.

Goals on the way to the cloud

This project focused in particular on future-oriented IT transformation.

Keeping the IT infrastructure in step with company growth

In a constantly growing company, the existing IT landscape must also keep pace with development.

Implementation of a flexible and legally compliant ERP system

They wanted a standardized SAP product that would meet the requirements of an agency, i.e. that would enable flexible processes and cover legal requirements.

ERP with modern front end and open interfaces

The front end should meet modern requirements and the ERP should always contain open interfaces.

This is how LIGANOVA proceeded

1
Selection of the ERP system

LIGANOVA has opted for SAP Business ByDesign. The combination of standardised cloud ERP, individual front end and flexible external access to data and processes spoke in favour.

2
Development of the specialised frontend

Together with its subsidiary LIGADIGITAL, the company has developed a specialised front end for this ERP in order to adapt the handling of the system to the requirements of an agency.

3
Selection and further training of key users

Selection and further training of key users who were responsible for the development and design of the customised solution and for the implementation of SAP Business ByDesign.

4
Integration of processes

Combination of standardised cloud ERP functions with special developments, such as a separate time recording system, separate calculation models and a 3PL logistics module for shipping goods worldwide.

5
Training of the employees

To prepare all users for the new system landscape, training was provided for all employees. In addition, digital instructions and FAQ pages were created.

Results from LIGANOVA

Coverage of all operational business processes

The new cloud ERP covers all operational business processes involved in projects, e.g. project creation, orders, order processing, invoicing and accounting.

User-friendly front end

The customized LIGAOS x SAP front end developed by LIGANOVA enables intuitive and user-friendly control of the SAP project, even for inexperienced users.

Interrelated value creation process

A coherent value creation and business process was established throughout the course of each individual project.

Future, efficiency and legal certainty

With SAP Business ByDesign, LIGANOVA has received a modern and future-proof cloud ERP system, giving it greater efficiency and – thanks to standardization – more legal certainty.

Customers about the process with us:

Schrift LIGANOVA The BrandRetail Company. Firmenlogo von LIGANOVA.
Matthias Gölz

Management Board

With our SAP Cloud ERP, we harmonize SAP's order and production mindset with a project-centric business model.

Your requirements.
Our expertise.

Your requirements are unique – and so is our expertise. Make an appointment for an ERP potential discussion and benefit from fast go-live times and customized support. We look forward to optimizing your processes!